Primer, a provider of machine learning and natural language processing services, has acquired Yonder, a disinformation analysis company.

With Yonder, Primer can give organizations early intelligence about narratives that may impact their brands.

“Primer saw a unique opportunity to join forces with Yonder and accelerate our ability to provide the world’s best solutions for detecting and monitoring information operations and disinformation campaigns as they unfold, giving customers early warning capabilities to launch countermeasures,” said Sean Gourley, CEO of Primer. “We are thrilled to welcome them to Primer and help our customers meet the rapidly changing needs.”