Lusha, the crowdsourced data community for B2B salespeople, has raised $40 million in a Series A funding round from PSG, a growth equity firm partnering with lower middle-market software and technology-enabled service companies.
“Our mission is to turn salespeople’s business challenges into opportunities by making B2B data easily accessible to all sales professionals,” said Yoni Tserruya, co-founder & CEO of Lusha. “Today, sales professionals only spend a fraction of their time actually selling due to limited access to data and the need for research. Our community approach is changing this reality, equipping salespeople with the information they need to reach the right person and know when to prioritize outreach. Even in a time of great uncertainty, with many working from home due to COVID-19, we are hearing from salespeople who are part of the Lusha community that they are having some of the best sales months of their careers. It is clear Lusha has become a vital part of the salesperson’s toolkit.”