FuboTV Inc. (NYSE: FUBO), a sports-first live TV streaming platform, has completed the acquisition of Molotov SAS, a French live TV streaming company.
The deal is intended to allow both firms to continue on its growth by leveraging capabilities to improve both firm’s business models at scale. Molotov brings direct to consumer live streaming and an advertising video on demand service, Mango. The Molotov platform has 4 million active users.
Going forward, the combined service will offer a robust and personalized viewing experience for its customers. Fubo intends to leverage Molotov’s low-cost marketing for international growth and use its own marketing technology to grow Molotov’s subscription base.
“With today’s closing, fuboTV has acquired a very talented team and an innovative tech stack that can help accelerate our development in the U.S. with a judicious deployment of minimal incremental investment dollars,” added David Gandler, Fubo co-founder. “At the same time, this combination will provide technology to grow Molotov’s business model.”