Ardian, a private investment house, has acquired a minority stake in Strategie Media Conseil, a French digital real estate classifieds platform offering luxury and high-quality properties through its websites.
SMC connects homebuyers and tenants with 2000 real estate agencies, employing nearly 50 people. In addition, the group has expanded its geographical footprint across France into new strategic regions thanks to its sales force a proprietary software tools.
Ardian’s investment will enable Strategie Media to build on its presence and expand its offering and reach.
“Our investment in Strategie Media Conseil is a perfect example of our approach of backing ambitious entrepreneurs with solid expertise who are looking to take their companies to the next level,” said Alexis Saada and Léa Chaplain from Ardian.