Struggling digital marketing company Viggle Inc. has raised cash through a securities sale.

Viggle, headquartered in New York, is an entertainment marketing and rewards company that developed an app that gives members redeemable rewards points for watching television shows or listening to music. The company also operates Wetpaint, which offers entertainment and celebrity news online, NextGuide, which helps users set reminders for TV shows, and Choose Digital, a digital marketplace that allows companies to incorporate digital content into existing rewards programs.

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