Private equity firm HGGC has closed a deal for MotoFuze LLC, which the firm will add to automotive technology portfolio company AutoAlert. Terms of the deal weren't disclosed.

MotoFuze, founded in 2013, allows car dealers to receive, assess and use relevant, real-time data to automate sales and marketing efforts. The Raytown, Missouri-based company's technology services include social media campaigns, content management and predictive analytics.

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