Hair color innovator Madison Reed has raised a $50 million financing round to continue to fuel its omnichannel expansion and build on the 130 percent growth it saw during 2020. The round was led by True Ventures, an investor in Peloton, Ring and Blue Bottle Coffee. The round includes participation from previous investors Norwest Venture Partners, Comcast Ventures and SheaVentures. New investors include Goldman Sachs, Motley Fool Ventures, Portfolia Rising America Fund and Portfolia FirstStep Fund.

Amy Errett
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