Sumeru Equity Partners, a technology-focused growth capital firm investing in enterprise technology companies, has provided Consensus with $110 million to drive growth and category leadership.
Consensus is a demo automation platform focused on scaling presales teams with interactive video demos. Providing automated demos allows Consensus customers to sell through a buyer-focused model called Buyer Enablement, a method developed by CEO and founder Garin Hess.
“Our offering combines a sophisticated, enterprise-grade product with a philosophical shift that has led many of the world’s biggest enterprise software companies to re-orient their entire sales approach to a buyer enablement model that reduces friction and accelerates the buying process,” comments Hess. “We are excited to move forward in the next phase of our growth with the help of a unique partner in Sumeru.”