PSG, a growth equity firm partnering with software and technology-enabled services companies, has made an investment in Loopback Analytics, a provider of analytics and data-enabled services for health systems and life sciences organizations.
Founded in 2009, Loopback connects health systems and life sciences organizations through analytics and data-enabled services to drive health systems’ pharmacy efforts, drive opportunities for patient-centered care and share data to develop therapy-specific best practices. Loopback will aim to use the investment proceeds to build out its data and analytics capabilities, including its recently launched payor access services offering and therapy-specific outcomes initiatives. Loopback founder Neil Smiley will continue to serve as CEO alongside the current leadership team.
“We believe Neil and his team have a differentiated set of solutions and capabilities that will be complemented by the expansion into payor access services and the further development of therapy-specific outcomes,” states Reid McCann, principal at PSG.
William Blair served as financial advisor to Loopback Analytics. Weil, Gotshal & Manges LLP served as legal advisor to PSG.