Tsunami Express, a car wash platform backed by Point72 Hyperscale, has acquired Pride’s Express, a three-location express car wash business based in Goshen, Ind.
Tsunami Express will work with Pride’s team, aiming to drive service and product offerings with the use of their data-driven platform and marketing technology. Operations will continue at all three locations under the Pride’s Express brand.
“The acquisition of Pride’s Express advances our efforts to scale innovation in the express car wash industry,” comments Chris Schuldt, chief executive officer, Tsunami Express. “We will leverage our marketing and automation engine to enhance the already great service Pride’s delivers to Goshen and the surrounding Elkhart County area.”