Gemspring Capital, a private equity firm focused on partnering with middle market companies, has completed the acquisition of Outform Inc., a global retail innovation agency, and merged it with Rapid Displays, an existing portfolio company that provides custom merchandising display services. The combined company will be a global market leader with a full suite of design and execution capabilities to serve marquee brands and retailers.
Outform’s founder and CEO, Ariel Haroush, commented, “At Outform, we have been on a mission to lead the retail marketing industry and deliver for our customers globally. This merger allows us to help shape the future of retail with our customers at the forefront. I have long admired Rapid Displays’ capabilities, and I am excited to be joining forces. Our respective clients will benefit from the expanded range of our combined in-house services, which will be available on a global scale.”
Charles Fraas, managing director at Gemspring, added, “We are delighted to bring together two companies that have a tremendous reputation for supporting blue-chip brands executing at retail. The combined creative, technological, and execution capabilities of Rapid and Outform will offer customers a top quality, end-to-end, global solution for their retail marketing and merchandising needs. We look forward to supplementing and supporting the new management team that will drive the next stage of the combined company’s growth.”