Diversis Capital Partners, a Los Angeles-based private equity firm focused on software and technology-enabled services organizations has made a growth investment in Adlib, a provider of content intelligence cloud services.
Brett Mellon, chief executive officer of Adlib said, “This announcement is a testament to our team’s hard work and the company we have built. As we look to the future, we believe Diversis will be an excellent strategic partner for our business and boost investments in our team and technology as we accelerate our planned growth initiatives in our Content Intelligence Cloud platform for our customers and partners.”
“We are very excited about Adlib’s future and our new partnership with their executive team,” stated Ron Nayot, managing partner at Diversis. “Adlib is a proven industry leader with tremendous potential to build on its solid foundation, strong customer-oriented culture and unique value proposition supporting Fortune 1000 organizations.”
Joseph Lok, Vice President at Diversis, said, “We view Adlib as a platform with a tremendous technological innovation engine. We will continue investing in the roadmap while further expanding the company’s footprint and geographic reach both organically as well as through partnerships and M&A.”
“As proud founders of Adlib, Scott Mackey and I could not be more excited about this partnership with Diversis to accelerate our growth and capacity to better serve all of our constituents; employees, customers, partners, shareholders and community,” added Peter Duff, chief product officer and co-founder of Adlib.