Advertising technology companies Ebuzzing and Teads are merging. The combined company, which will operate as Ebuzzing and Trends, says revenues reached $70 million in 2013 and are expected to exceed $100 million in 2014. The company intends to go public on the Nasdaq exchange in 2015 and is currently seeking bankers.
Ebuzzing and Teads has roughly 300 employees based across 10 countries, including the U.S., Mexico, France, Germany, Italy, Spain, U.K., , Switzerland, Luxembourg and Korea. A research and development team consists of 100 engineers in Paris, where Teads is based.
In October, Teads closed a $5.2 million Series A round from Elaia Partners, an investment firm based in Paris, and Partech Ventures, a venture capital firm with offices in San Francisco, Paris and Berlin. Founded in 2011, Teads is considered a major online video advertising service in Europe.
Ebuzzing, headquartered in New York, has raised more than $45 million from investors since being founded in 2007. It has been active in consolidating the online video ad tech sector. In 2009, it merged with social media marketer Wikio Group. In 2010, Ebuzzing bought blogging service Overblog and search engine Nomao. And in 2012, it bought BeeAd Beezik, a music download service. Ebuzzing's main backers include co-founder Pierre Chappaz, European investment company Gimv and Menlo Park, Calif. investment firm Lightspeed Management Company LLC.