Unibet (STO: UNIB) plans to buy Social Gambling (Channel Islands) Ltd.

Social Gambling’s primary asset is its interest in Bonza Gaming, a developer of real money gaming on Facebook. After the deal, Unibet will own about 45 percent of Bonza. Plumbee Ltd., an online gaming company, also holds an interest in Bonza.

Unibet is paying $151 for the deal and will provide a $3.02 million loan to grow Bonza.

The buyer is an online gambling company that provides services in 27 languages to more than 7.2 million customers. Valletta, Malta-based Unibet offers sports betting, casino games and poker.

The deal follows Betsson AB’s (STO: BETSB) February agreement to buy two casino websites for $45 million.

For more on online gaming, see "The Buyside: Kabam to Keep Buying Video Game Rivals."

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