Private equity firm Audax Group is buying AllOver Media, an advertising business.
AllOver, headquartered in Minneapolis, provides gas station, truckside, indoor, door hanger and cash jacket advertising. Terms of the deal were not disclosed.
Boston-based Audax focuses on investing in lower middle-market businesses with between $5 million and $30 million in Ebitda. In December, the firm sold its share of Distribution International Inc. In September, Audax bought building products business Chase Industries Inc.
There have been a few other advertising deals recently. In January, GTCR partnered with Adams Outdoor Advertising to acquire Fairway Media Group LLC, which operates bulletins, posters and digital billboards in the U.S. In July, CBS Outdoor Americas Inc. agreed to buy advertising assets from Van Wagner Communications for $690 million.