Olson has acquired PulsePoint Group.
Austin-based PulsePoint is a digital marketing and consulting firm. Terms of the deal were not disclosed.
Olson, headquartered in Minneapolis, is a full-service digital advertising agency. In addition to advertising, firm provides public relations, social media and mobile services.
Olson is backed by private equity firm KRG Capital Partners. Denver-based KRG invested in Olson in October 2009. The firm recently acquired two Michigan-based outpatient rehabilitation practices, SCP Physical Therapy and Dwight Orthopedic Rehabilitation, to add to portfolio company ATI Physical Therapy Holdings LLC. KRG portfolio company Vention Medical has also made a recent acquisition, buying Fast Forward Medical in October.