MidCap Advisors, a New York-based firm serving mid-sized, family-owned and privately-held companies, followed up on its recent string of expansions with the addition of Steve Smith, who will head up the firm’s new San Francisco office.

Smith will be managing director with his new firm. He comes from The Waterfront Group, a San Francisco-based investment bank and has a broad experience with tech and telecom companies; MidCap has made a habit of picking up local talent in expanding their footprint. There, Smith was the founder of the firm.

In October, MidCap added Robert Fader, an American Express and Citigroup senior manager, and his financial services expertise to its Chicago branch.

The month before that, MidCap added energy executive Jeanie Sell Latz to its Kansas City branch as a managing director and in August, MidCap launched that office with Jim Ward, who left Dovetail Business Advisors there to prop up the new office.

MidCap also has offices in Las Vegas and Austin, Texas. Comment was not made available by press time.

Middle market firms have been broadening their payrolls at a time when their bulge bracket counterparts are bleeding talent.

Henry Elphick, Tommy Erdei and Probir Rao each joined Jefferies last month and managing directors and Gil Bar-Nahum joins as a senior vice president, and Andrew Clayton came on as a vice president—all from UBS.

Recent M&A interest in the tech and telecom space has been highlighted by Vector Capital’s all-cash offer to acquire Corel Corporation last week and hedge fund/PE team Elliott Management and Symphony Technology Group’s trumping Corel’s buyer when they bought MSC.Software Corp. in an all-cash deal.