Investors should continue to look to e-commerce companies for investment opportunities. E-commerce sales grew steadily in 2014, comprising 6.6 percent of total retail sales in the third quarter, up from 6.4 percent in the second quarter and 6.2 percent in the first quarter, according to data from the U.S. Census Bureau.
Several private equity firms made significant e-commerce investments in 2014. In October, New York private equity firm Siris agreed to buy e-commerce services provider Digital River (Nasdaq: DRIV) for $840 million, as the lead buyer in an investor group. The deal is expected to close in the first quarter of 2015. The target provides e-commerce services to clients that include HarperCollins Publishers, Mattel Inc. (Nasdaq: MAT) and Spotify.