Personal care company High Ridge Brands, which is owned by Clayton, Dubilier & Rice, has purchased toothbrush maker Dr. Fresh for undisclosed terms. NexPhase Capital and Moelis Capital Partners are the sellers. CD&R bought High Ridge in 2016 for $415 million from Brynwood Partners.
Dr. Fresh, founded in 1998 and based in Buena Park, California, is known for making toothbrushes, flosses, rinses and travel kits under the Reach, Firefly, Dr. Fresh, Binaca and Dazzling white brands. Stamford, Connecticut-based High Ridge owns the Zest, Alberto VO5, White Rain, Coast and Rave personal and hair care brands.