Media and advertising platform Blinkx plc (LON: BLNX) is set to buy Rhythm NewMedia Inc., a mobile video and advertising service, for $65 million.

The deal marks yet another transaction for Blinkx, which has been known to roll up smaller competitors since it was founded in 2004.  In 2013, the  London company purchased Grab Network Holdings Inc., a video content and syndication platform. In 2011, Blinkx bought online advertising company Burst Media for $30 million in stock along with online advertising network Prime Visibility Media Group for $36 million.

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