Inc. (Nasdaq: AMZN)  has acquired gaming studio Double Helix Games LLC for undisclosed price.

The deal is reportedly meant to bolster Amazon’s goal to produce its own gaming console to compete with Nintendo Co. Ltd. (TYO:7974) and Sony Corp. (NYSE: SNE), maker of PlayStation.

Irvine, Calif.-based Double Helix is known for the game “Killer Instinct,” as well as various titles based on film franchises like “G.I. Joe” and “Green Lantern.” Under its previous name, Shiny Entertainment, it developed games based on “Star Wars” and “Indiana Jones.”

The company was founded in 2007 after the merger of Shiny Entertainment with game developer The Collective Inc. (In 2002, Shiny Entertainment was sold by Interplay Entertainment Corp. to Infogames SA for $48 million.)

Amazon bought  Double Helix as part of the company’s “ongoing commitment to build innovative games for customers,” the company says. The Double Helix deal should bring a slate of intellectual property assets to Amazon as well as new talent. Double Helix employs roughly 75 people and will continue to operate out of its current office.

For M&A coverage on the gaming industry, see “The Buyside: Kabam to Keep Buying Video Game Rivals.”

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