TZP Group, a private equity firm with approximately $2 billion across its family of funds, has made an investment in Soccer Post Holdings LLC, a local-market-focused omnichannel soccer retailer in the U.S.

Soccer Post has offered soccer apparel, footwear and gear to enthusiasts, clubs, athletes and families across the U.S. for over 30 years. The company focuses on providing an authentic soccer retail experience to local soccer families in each market it serves. TZP’s partnership looks to help Soccer Post with its expansion into new markets and communities.

“Soccer Post is a well-known, national brand and its reach across channels is compelling,” comments Rodney Eshelman, TZP Partner. “What is most compelling is the authenticity that the Soccer Post brand brings to the soccer communities it serves. We look forward to adding our resources and support to help Blake and his team scale the business.”