ReCommerce, a Topspin Consumer Partners portfolio company and a strategic partner to consumer brands selling through Amazon, has purchased Firefly Buys, an e-commerce partner and North American Amazon seller.

Established in 2006 by Ryan Flanegan, Ryan Kuelpman and Jonathan Katz, Firefly Buys partners with brands to provide supply chain management, listing optimization and services for increasing product visibility and sales on Amazon. Firefly has grown by helping partners expand and drive their sales through Amazon and other e-commerce marketplaces.

“As brands are increasingly seeing Amazon and other marketplaces as vital avenues for growth, our acquisition of Firefly and its service offering increases the value we provide to our brand partners,” comments Taylor Hamilton, ReCommerce CEO.