TA Associates is taking a stake in pet food manufacturer Mid America Pet Food, LLC from private equity firm Trinity Hunt Partners. Rx3 Growth Partners, an investment fund founded by Green Bay Packers quarterback Aaron Rodgers, is also joining TA as an investor in Mid America.
Mid America produces Victor Super Premium Pet Food. “Victor is a brand built on a foundation of quality and performance while delivering a common-sense value. The farm and feed customer was the first to recognize the superior quality of the product, and the brand continues to grow quickly in this important channel,” says TA managing director Bill Christ, who is joining the Mid America Board of Directors.
Katten Muchin Rosenman LLP is providing legal counsel and Houlihan Lokey is serving as financial advisor to Mid America. Goodwin Procter LLP and Harris Williams are advising TA.