Spotler Group has purchased OBI4Wan from Main Capital Partners.

OBI4wan enables marketers and customer service professionals provide a consistent customer experience across multiple channels, including chatbots, messaging apps, and social media. The firm is a customer service and marketing SaaS service that brings webcare, chatbots, and messaging to its growing marketing technology and services portfolio. Spotler Group aims to connect companies with their customers through digital marketing and serves over 3000 organizations across eight countries.

Alexander de Ruiter, CEO at OBI4wan, states, “Becoming part of the Spotler Group provides tremendous value for our customers and will enable OBI4wan to take the next step in realizing our mission of providing Effortless Engagement solution to our customer base.”