Spectrio, a provider of customer engagement technology, has acquired Enplug, a digital signage company based in Culver City, Calif. Spectrio expects the acquisition to enhance its robust digital communications platforms, adding enterprise-level management features to meet the needs of global organizations, as well as expanding integrations to enhance the customization of brand communications.
“Enplug has a remarkable reputation for its flexible and innovative digital signage platform that is easy to manage and scale for global brands,” said Daniel Babb, Chief Technology Officer at Spectrio. “We are excited to add Enplug’s unique multi-level content creation and interactive communication capabilities to Spectrio’s suite of customer engagement technology solutions.”
“As one of the leaders in digital signage, we’re excited to partner with Spectrio to bring even more customer engagement options to our clients around the world,” said Nanxi Liu, Enplug CEO. “Innovation and product development are essential business pillars for both Enplug and Spectrio and we are happy to continue building upon our successes together.”