Riata Capital Group, a Dallas-based private equity investment firm, has made a strategic investment in Salon Republic, an operator of company-owned salon suites that provides salon studio venues and services to beauty care professionals.

Based in Woodland Hills, Calif., Salon Republic currently operates 24 salon suite locations and supports over 2,500 beauty care professionals across seven markets in four western states. Riata’s investment will support Salon Republic’s geographic expansion and strategic growth plans.

“Salon Republic locations are designed to meet the strong secular demand from BCPs seeking the independence, autonomy, and economic advantages of having their own business in upscale environments with value-added services offerings and stimulating overall beauty care ecosystems,” says Jeff Fronterhouse, RCG managing partner. “We expect to continue to deploy additional capital in the platform to support the company’s continued organic expansion along with pursuing strategic add-on acquisitions.”