Princeton Equity Group, a private equity firm, has made a strategic investment in The International Franchise Professionals Group, a membership-based franchise consulting network.

The transaction is part of IFPG’s growth strategy to upscale its franchise broker network. The investment will support new services including Franchisewire.com, a news platform built by IFPG.

CEO of IFPG Don Daszkowski said, “Princeton was the obvious choice for us. They share our vision and mission to change lives for the better through franchise ownership. This strategic partnership will provide resources for IFPG to keep growing and innovating.”