Outform Inc. and Rapid Displays Inc. have merged to form one retail marketing company. Outform and Rapid Displays will continue to operate their respective brands and support their respective customers under the leadership of Ariel Haroush, who will serve as the group president and vice chairman of the board. Outform leadership will remain the same, and Mike Doody, president of sales, will continue to lead Rapid Displays.
Outform provides creative design and technology services, European and China operations that include engineering, production, assembly and fulfillment. Rapid provides domestic US operations to customers across multiple verticals, including design, engineering, production, assembly, and fulfillment.
“We are on a mission to lead the retail marketing industry and deliver for our customers globally, together we will shape the future of retail.” said Haroush.
Doody added,“We are excited about Outform and Rapid joining forces. Outform has taken the global retail industry by storm over the last few years, specifically in the consumer electronics space. The combination of Outform’s unique approach and technology infused solutions along with Rapid’s foundation of power and scale built over 80 years will create a force unlike any other in our industry.”
“I have long been an admirer of Rapid Displays’ capabilities in the US market and am delighted to be joining forces with our own complimentary domestic and international capabilities.” Ben Chanoch, VP Sales, Outform.