Lynx Franchising, a multi-brand franchise platform with a collection of B2B services, has partnered with Outdoor Living Brands, a franchisor in the outdoor residential services sector. Lynx Franchising is a portfolio company of MidOcean Partners, a private equity firm with a track record investing in successful, growth-focused franchise businesses.
“We are thrilled to invest in Outdoor Living Brands, as it is a leading franchise company with an excellent track record investing in successful residential services businesses,” said Lynx Franchising CEO Russ Reynolds. “Outdoor Living Brands will serve as the residential home services platform and leadership team within the Lynx organization, expanding our offerings and providing a foundation upon which to add additional residential services to our portfolio.”
“We are excited about what this partnership means for our future. Our primary mission will be to continue to drive the strong growth of the Archadeck, Outdoor Lighting Perspectives, and Conserva Irrigation franchise systems,” said Outdoor Living Brands CEO, Chris Grandpre. “In addition, Outdoor Living Brands will continue to look for opportunities to develop and incubate new franchise concepts in a ‘greenfield’ approach as we have accomplished with Mosquito Squad and Conserva Irrigation. In addition, together with Lynx and MidOcean, we are already exploring acquisition opportunities that align with our strategic focus on home services. We appreciate having Boxwood Partners advise us through this process to help position Outdoor Living Brands for continued growth as part of the Lynx organization.”
Grandpre will step out of the CEO role to join the Lynx Franchising board of directors. Scott Zide, president and COO of Outdoor Living Brands, will continue to lead the brands in partnership with the Lynx executive team.
“We are thrilled to be joining the Lynx Franchising team and are confident that our combined experiences in franchising will help us support the continued growth and success of our existing franchisees, as well as create new opportunities for Outdoor Living Brands to invest in additional residential services franchise concepts,” said Zide.
Smith Hulsey & Busey represented Outdoor Living Brands.