JPMorgan (NYSE: JPM) signed a lease at 360 Rosemary, Related Cos.’ newly developed office tower in West Palm Beach, Fla., that’s become popular with finance firms.

The bank joins a wave of other finance firms such as Goldman Sachs (NYSE: GS) and Point72 Asset Management that have taken spots at the tower, which opened in 2021, according to Bloomberg News. The developer, founded by billionaire Stephen Ross, has also signed tenants for nearby buildings, including Northwell Health and venture capital firm Clear Sky.

Finance firms have been snapping up space to cater to employees who moved south during the pandemic, stoking demand for offices in West Palm Beach. South Florida has also benefited from a major influx of wealth as people moved from cities including New York.