Howard’s, a Southern California independent appliance retailer, has acquired the operations and assets of Midway Home Solutions, a provider of appliances in Victorville, Cal., and a member of the Nationwide Marketing Group network of independent retailers. The site serves the home appliance market of the greater High Desert region including Apple Valley, Hesperia, Pinon Hills, Phelan, Oak Hills, Barstow, Victorville, Rancho Cucamonga, Adelanto, and Fort Irwin.
“We are thrilled that Howard’s will continue the legacy of what we have built here in Victorville,” said Don Lager, founder and CEO of Midway Home Solutions. “Howard’s commitment to the customer experience and product support mirrors our own. We look forward to seeing what new and exciting opportunities Howard’s will bring to the area’s 400,000 residents.”
Midway’s current showroom and attached distribution center will be rebranded under the Howard’s name, denoting the first of that retailer’s stores in the region.
“The acquisition of Midway’s business holdings and store location solidifies Howard’s position as the largest independent retailer of major appliances on the West Coast,” said John Riddle, president and CEO, Howard’s. “We look forward to introducing shoppers at this location to products from a wide range of brands. We will also bring the same types of hands-on displays and room packages to the store that have become so popular at our other showrooms.”