HIPstr, the early-stage investment arm of HighPost Capital LLC, a private equity firm focused on companies in the consumer, media and technology sectors, has closed its debut fund, HIPstr Fund I, with $100 million in capital commitments.

PE executive David Moross and marketing leader Mark Bezos launched HIPstr to capitalize on opportunities in early-stage businesses that did not fit the investment criteria of HighPost’s more traditional buyout strategy. To date, HIPstr has led or made investments in the following companies: Closer, Sprinter, Wild Common, EverFence, RAD and After.com.

Gibson, Dunn & Crutcher LLP served as legal counsel and Apex Group served as fund formation counsel for HIPstr.