Four Winds Interactive, a provider of enterprise digital signage and workplace experience software, and Poppulo, a provider of email and mobile employee communication software, have reached a definitive agreement to join together, The combination is backed by Vista Equity Partners, a global investment firm focused on enterprise software, data, and technology-enabled businesses.
“With the rapidly evolving nature of work and the increase in remote, hybrid and non-traditional workplaces, employee communication has never been more important than it is right now. This is true for both frontline and office workers. Together, Poppulo and FWI are extremely well positioned to lead enterprise customers through this critical transformation,” said David Levin, CEO, FWI. “This is about putting the employee at the center of communications and making sure they have the information they need, when they need it, to ensure they are able to work effectively.”
“This merger is a game-changer that will, for the first time, enable organizations to deliver long-overdue consumer-grade workplace communications that their people are used to in their personal lives,” said Andrew O’Shaughnessy, CEO, Poppulo. “The ability to connect and engage with every employee, and to give them a sense of belonging and purpose, has never been as critical as it is right now because of how radically the workplace has changed – and that’s where internal communication is critical.”
Spurrier Capital Partners served as financial advisor to FWI. For Poppulo, Shea & Company served as financial advisor. Kirkland & Ellis LLP and McCann Fitzgerald served as legal counsel for FWI. For Poppulo, Ronan Daly Jermyn and Weil, Gotshal & Manges LLP, served as legal counsel.