Enero Group has acquired ROI DNA and GetIT to accelerate the growth of their technology consultancy Hotwire.
These acquisitions strengthen Hotwire’s tech expertise in relationship and revenue services.
“As a key Enero brand, Hotwire continues to deliver strong momentum, particularly in North America,” said Brent Scrimshaw, CEO of Enero Group. “Adding sophisticated performance marketing capabilities in North America and APAC will create a global network of performance marketing expertise. This deal will unlock further opportunities for Hotwire to deepen its partnerships with some of the world’s leading technology companies.”