EBG, an e-commerce service provider, has bought Undercover Tourist, an online travel marketplace.
The transaction expands the EBG portfolio to serve the B2C marketplace and provide content with travel tips.
“With the addition of the Undercover Tourist platform to the EBG portfolio, we are gaining a strong consumer brand with a loyal customer following along with a robust knowledge base of engaging content for theme park vacations. We look forward to collaborating with the Undercover Tourist team to expand the platform and help our supplier partners increase their reach,” said EBG founder Brett Reizen.