Cypress Creek Partners, an Austin-based private equity firm, has hired Eric Maskalunas as managing director and head of sales.

Maskalunas will be responsible for capital raising and leading the sales efforts. Previously, he was executive vice president and head of distribution at PPM America Inc. In that role, he was responsible for building and leading the firm’s distribution team targeting U.S. institutional investors. Prior to joining PPM, Maskalunas was director of institutional sales at Investec Asset Management and Baring Asset Management with a focus on institutional sales and the management of business development activities.