Cosette Pharmaceuticals Inc., a New Jersey-based pharmaceutical company and backed by Avista Capital Partners, has added Kevin Hickey as vice president, brand sales and marketing.

Hickey brings over 17 years of experience in the pharmaceutical industry. His last role was as SVP for the U.S. commercial team for Acerus Pharma where he managed the commercial team and product demand while working to improve profitability margins. Prior to Acerus, he worked for various pharma companies beginning with Endo where he spent eight years in sales, product management and marketing roles. He also worked for GE Healthcare, Syneos Health and Jazz Pharma, providing him with additional marketing and commercial experience.

“His tremendous experience in strategy and execution of branded products will be instrumental as we integrate our eight cardio-branded products through our transformative acquisition from Daiichi Sankyo and get ready for the imminent launches of several new products and lifecycle management strategies,” states Apurva Saraf, president and CEO, Cosette Pharmaceuticals.