ASG, a software company focused on buying and building software-as-a-service companies and backed by Alpine Investors, has bought Sierra Interactive, a developer of residential real estate software and services for agents, teams and brokers in the U.S. and Canada.

Headquartered in Louisville, Ky., Sierra boasts a remote-first workforce across the U.S. and the globe. The company serves real estate agents and teams in approximately 400 North American markets. Founder Ben Peskoe and COO Brandon Hedges will continue to help lead the business and will be joined by incoming CEO Peter Maglathlin.

“We are thrilled to expand our footprint within real estate software,” says Alice Song, president & head of mergers and acquisitions at ASG. “We’re excited to empower Sierra and its talented team in their next chapter of growth while leveraging what we’ve already learned about real estate tech from our acquisition of loan officer software leader Homebot in 2020.”

Peak Technology Partners served as financial advisor and Dentons acted as legal counsel to Sierra Interactive. Willkie Farr & Gallagher LLP served as legal counsel to ASG.