Barry Wilderman

Barry Wilderman, an industry authority on total cost of ownership (TCO), has worked for more than 20 years in executive positions at various companies and has a wide range of analytical, management, marketing and product management skills. Currently, he is vice president of business strategy for Lawson Software. Previously, Wilderman was vice president of NPD Group. He also served as senior vice president at META Group, where he was a service director, leading a group of analysts in the enterprise business application space.